top of page

Make it Stick: The Power of Sticky Learning in Leadership Development

Are you an HRD, HRBP, or involved in L&OD and looking to enhance the effectiveness of your leadership training and development initiatives? You're in the right place! At Blue Beetle, we specialise in facilitating Sticky Learning – a powerful approach to training that ensures your message not only resonates but also remains with attendees long after the session ends.

You've likely been part of a training or conference event where the presented information seemed to evaporate from memory as soon as the session concluded. That's where Sticky Learning comes in. It's all about ensuring the learning acquired is retained and applied effectively in real-world scenarios.

So, how can you incorporate Sticky Learning into your training programmes and presentations to help your leaders and managers be more effective?

Creating a Story

One of the most powerful Sticky Learning techniques involves storytelling. Stories are naturally engaging and memorable, and they can help illustrate complex concepts in an accessible and relatable way. When delivering training, consider how you can wrap your key messages in a narrative that your audience can connect with.

Repetition and Reinforcement

A single exposure to information is rarely enough for it to stick. Sticky Learning utilises repetition and reinforcement to help embed knowledge. This might involve revisiting key points throughout a training session, or it might mean scheduling follow-up sessions to reinforce the learning.

Active Engagement

Sticky Learning is not a passive process. To make learning stick, it's important to actively engage your audience. This might mean including interactive elements in your training, such as group discussions, hands-on activities, or interactive quizzes.


At Blue Beetle, we've seen first-hand the transformative effect these Sticky Learning techniques can have on leadership training and development. But don't just take our word for it. Try incorporating these techniques into your next training session or presentation and see the difference for yourself.

Whether it's improving presentation skills, mastering public speaking, or enhancing leadership and management effectiveness, Sticky Learning can be a game-changer. By making a few small changes to your approach, you can help ensure that your training is not just a one-off event but a long-lasting learning experience.


Remember, effective learning and development is about more than just delivering information. It's about ensuring that information sticks and can be applied effectively in the real world. That's the power of Sticky Learning, and it's how we at Blue Beetle help create more effective leaders and managers.


Ready to make your training stick? Get in touch with the Blue Beetle team today and discover how Sticky Learning can revolutionise your approach to L&OD... and if you are ready to learn more NOW .. check the video here for some practical suggestions for how to make this work for you.


3 views0 comments
bottom of page